Toning sneakers don't give users Kardashian's bott

Toning sneakers don't give users Kardashian's bottom,[url=http://duveticajacketssalejp.halod.com/][b]デュベチカ専売店[/b][/url]
One said Skechers' Resistance Runners would raise "muscle activation" up to 85% for some posture-related muscles,[url=http://duveticajacketsmenjp.albirank.net/][b]デュベティカアウトレット[/b][/url], and 71% for one buttocks muscle.
Advertisers usually avoid making claims that you could "use the categories of true and false with,[url=http://duveticajacketswomenjp.albirank.net/][b]デュベティカ激安[/b][/url]," says Jhlally,[url=http://duveticashoponline.webmium.com/][b]デュベティカ店舗東京[/b][/url], a University of Massachusetts communications professor.
University of California-Riverside marketing professor David Stewart says unlike specific claims,[url=http://duveticajacketsshopjp.gengfl.com/][b]ダウンジャケットメンズ[/b][/url], "puffery" - like calling your product the "king of beers" - is "difficult to disprove."
The settlement is believed to be the FTC's largest ever involving consumer refunds,[url=http://duveticadownjackets.halod.com/][b]ダウンジャケットレディース[/b][/url], Vladeck says. The amount of each refund will depend on how many eligible buyers file to receive them.
Kim Kardashian may have been Skechers' celebrity pitchwoman for Super Bowl commercials,[url=http://discountduveticajackets.webmium.com/][b]デュベチカ専売店[/b][/url], the FTC says,[url=http://duveticajacketsshopjp.gengfl.com/][b]デュベティカアウトレット[/b][/url], but there was no substantiation to claims its toning sneakers would make buyers' "bottom half their better half."
Reebok settled similar FTC charges for $25 million last fall. Vladeck says Skecher's settlement was larger,[url=http://duveticajacketsoutletjp.albirank.net/][b]デュベティカ激安[/b][/url], in part,[url=http://discount2013duveticajackets.webmium.com/][b]デュベティカ取扱店神戸[/b][/url], because of its larger share of the toning-sneaker market.
Under the settlement,[url=http://duveticajacketsmenjp.albirank.net/][b]デュベチカ専売店[/b][/url], Skechers will be barred from making unsubstantiated claims about the health and fitness benefits of Shape-ups and related footwear. The commission alleged Skechers also made deceptive claims about its Resistance Runner,[url=http://duveticajacketsmenjp.albirank.net/][b]ダウンジャケットduvetica[/b][/url], Toners and Tone-ups shoes.
The FTC also said research underlying the claims was suspect. Steven Gautreau,[url=http://duveticashoponline.webmium.com/][b]モンクレール[/b][/url], a chiropractor,[url=http://duveticajacketswomenjp.albirank.net/][b]デュベティカダウンジャケット[/b][/url], recommended Shape-ups based on a clinical study he claimed was "independent" and tested the shoes' benefits compared with regular fitness shoes,[url=http://duveticajacketsmenonsalejp.halod.com/][b]デュベチカ専売店[/b][/url], the FTC says. The study did not produce the results claimed in the ad,[url=http://duveticajacketsonlinejp.halod.com/][b]ダウンジャケットレディース[/b][/url], the FTC says. Skechers also didn't disclose that Gautreau is married to a Skechers marketing executive and that Skechers paid him to do the study,[url=http://discountduveticajackets.webmium.com/][b]デュベティカダウンジャケット[/b][/url], FTC says.
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